The Pay-It-Forward Social Lab

Social labs work on the principle of prototyping certain initiatives and seeing them work on a smaller scale prior to replicating them on a larger one. The idea of "paying it forward" is an example of sorts of this process because it, too, tests smaller initiatives in close confines but then is found successful and then replicated across a larger population. The result is a cycle of change and progress that launches a movement. This advertisement catches that spirit perfectly.

Sh*t Nonprofit/NGO People Say

If you have friends or colleagues who work in nonprofits, these will surely be familiar to them. If you work for a nonprofit, you probably use this sort of language all the time.